Using video to build awareness
+ new member enquiries

 

Resolution

Resolution is an organisation of 6,500 family lawyers and other professionals in England and Wales,
who believe in a constructive, non-confrontational approach to family law matters

Brief

Create a campaign to introduce the core beliefs and raise awareness of Resolution and to support the organisation during the Annual Family Dispute Resolution week

Strategy

Create a series of commercials to present key statistics and facts around the effect divorce has on the couples, children, families and all other people involved

Films

Created a film called "A Better Way to Divorce" which looks at a brief snapshot of a family arguing and how the couple and children are affected, whilst highlighting some of the key findings of their report

+

Digital

The content was optimised for search on YouTube, placed prominently on the company website and distributed through LinkedIn to attract new members to the organisation

Screen Shot 2019-08-04 at 18.27.33
=

Measured Impact

20,000+ views of the videos on YouTube

PPC LinkedIn distribution resulting in multiple enquiries

MAKE AN ENQUIRY

up icon

Raise + Deploy News